If you are thinking of placing your business on a global platform, the best way of doing it is advertising your business on a website. Unlike the real marketing and advertisement modes internet is far cheaper and reaches people across the globe. Amazing fact is that it only requires a website, which speaks about your business to accomplish this task. Owing to the competition, the manufacturing of a website has become far cheaper than what it were in the older days. However, the customization of the websites to your tune might demand more investment from your side. Here we are just speaking of implementing a basic business website.
Now first thing you have to do is to find out right domain name for your business. It is always advisable to find a right keyword for your business before you finalize on your domain. If you are aiming to establish a brand in your company name, it is better to go with your company name because in this case the users will be searching your company name to find your website. Next thing your may require is a place where you can host your domain. This is basically a server from where you buy some space to upload and randomly access your e-files. These servers are located in various locations across the globe. Most of the servers are located in US. The servers are interconnected with each other, which makes it possible to access data from all servers from anywhere using the medium called internet. Some of these ask for authentication before you can access the files.
Now you have a fair idea of servers and how internet works. Individuals or companies own the servers. Some huge business operators own their own servers. Some of the servers are owned by hosting companies who allocated space within their servers and sell it at a certain costs. Hosting is offered in four different forms namely shared hosting, reseller hosting, Virtual Private Server Hosting (VPS Hosting) and Dedicated Hosting.
Shared hosting is the most basic and affordable among the hosting packages. This is otherwise called cheap web hosting. If you are new to the internet business this type of hosting is preferable until you become familiar with the environment. Shared hosting offers everything what is required to host your website. Now days the service providers are offering almost all features in cheap hosting except few crucial set ups. In shared hosting, you cannot allot space for a client or a friend of yours. You are allowed to host multiple domains within the package. The disadvantage is the all the sites will be having the same IP address which makes it a less flexible among the packages. Reseller hosting overcomes these advantages, allows you to allot space, and packages for your clients. You may create individual Cpanels and monitor and control the resource usage from a central platform. It is more flexible when compared to a shared hosting. In VPS hosting you are provided with the root access of the server which allows installing soft wares of your choice which is not possible in shared hosting. In comparison, VPS hosting is almost at par with dedicated server hosting in terms of features and flexibility. Only thing is that you are not provided central authority or control of the server. VPS Hosting is cheaper than dedicated hosting.
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